Enhancements Make Managing Funeral Home’s Online Reviews More Effective and Efficient
Tampa, FL –Rannko Online Reputation Management (www.rannko.com), the most affordable digital reputation management software suite that helps local businesses like funeral homes control their online reviews, has announced the release of its Fall 2019 Product Updates. The Rannko platform allows funeral homes to better manage their online reviews and this upgrade makes the process more effective and efficient.
“There was a time not too long ago when it was simple for funeral directors to monitor their reputation in the community. With dozens of places for families to now leave reviews and comments on the web, managing reviews online has never been more crucial,” said Rannko CEO Jason Payne. “Review platforms like Google and Yelp make it easy for people to hear about a bad experience with a funeral home. Rannko helps funeral professionals manage their reputation by integrating information and monitoring reviews across the internet from one platform.”
Rannko make is very simple to manage a funeral home’s online brand. Research has shown that the difference between a 3.5 and a 4.5-star rating can impact a company’s revenue by as much as 10%. Rannko helps funeral homes better control their star ratings with innovative tools to monitor and improve your online image.
Whether the firm’s business listings need updating, their online presence and reputation require monitoring or the firm is just looking for suggestions on how to improve the funeral home’s website, Rannko is a one-stop-shop. Very simply, Rannko helps funeral directors take ownership of the many aspects of their digital footprint beyond simply their online reputation.
Among the new Rannko updates this fall are the following enhancements:
Review Management Analytics Updates –Gathering reviews is one thing, but tracking these reviews is another. Rannko has built new metrics that funeral home owners will find helpful including:
– Total Review Volume
– Average Rating Over Time
– A Monthly Snapshot of Reviews Tracked
A Design Facelift for the Review Timeline – The navigation for reviews has been totally remapped and designed. Reviews now have the ability to be flagged, filtered, unfiltered, and time managed. The whole user interface feels cleaner and more intuitive.
Multi-unit Auto Review Responding – It’s hard enough managing multiple locations. When managing and responding to reviews, Rannko has built a whole new system of template and auto review features. Create templates and auto-share with the locations within for “headquarters-approved responses”.
BBB Complaints – The Better Business Bureau is not just reviews and ratings; the BBB is a major hub for consumer complaints against funeral homes. Rannko now supports complaint monitoring and management, for both individual firms and multi-location businesses.
Review Analytics Update – Rannko now provides a more in-depth view of a funeral home’s reviews and allows comparison to the results from previous months. And if desired, funeral directors can now export their review reports to csv, one time or on autopilot.
Listing Directory Page – This page now shows a funeral home’s information on all the listings services with which Rannko integrates, all on one page. Rannko has also added additional functionality that lets funeral homes view their listings, opt-out, or sync.
“Funeral professionals are compassionate caregivers that spend hours meeting with families, helping them plan funerals for the loved ones they lost,” commented Payne. “With so much time being spent on running the firm and caring for families, there is little time to monitor and invest in the funeral home’s online presence until now. With Rannko, funeral directors can better handle the online reputation without a large time or financial commitment.”
Rannko can be contacted at 888-909-9939 or by email at [email protected].
About Rannko: Rannko (www.rannko.com) is the #1 online digital platform for reputation management, social media management, listings management, and web analysis. With Rannko, you can automate your digital marketing efforts to save you time and optimize your digital footprint simultaneously. Rannko was designed with local businesses like funeral homes and law firms in mind. Rannko enables funeral professionals to build, consolidate, unify and empower their funeral home in a way that will attract families, increase the funeral home staff’s productivity and operate a successful online presence.