Teaneck, New Jersey – Adam’s Urns, an online distributor of cremation urns and other funeral supplies has rebranded itself as At Peace Memorials and launched a new charity “give-back” program.

“As we’ve grown over the past 9 years, we have added many new product categories, so it was a fitting time to rebrand the company to better reflect the variety of items we offer. We currently carry over five thousand funeral supply products, in many categories, shapes, sizes, colors, and materials, and we felt the new name was better suited to represent the industry brand we’ve become,” says Adam Fried, company president.

In January 2018, At Peace Memorials launched its new website, www.Atpeacememorials.com, and is constantly adding more products to the site on a weekly basis. It has also added a charity program that donates a percentage of sales on a large number of items to a related not-for-profit organization.

“Our business model is based on finding the perfect memorial for a loved one’s family, and if we can do something good for others in the process, all the better,” says Fried. “For instance, when a customer purchases a flag-themed urn or scattering tube, we donate a percentage of that sale to Blue Star Families, a wonderful organization that is committed to strengthening military families by connecting them with their neighbors – individuals and organizations – to create vibrant communities of mutual support. For a pet urn, we donate a percentage to the ASPCA; for Pink Ribbon urn purchases, we give a percentage to the Susan G. Komen Foundation; and for infant and child urns, we donate a percentage to Gopinkandblue.org, an infant loss awareness campaign.”

The new website also has an industry pricing element, where verified industry members, such as funeral homes, cemeteries, crematoriums, veterinarians, and other industry members can apply for the At Peace Memorials Special Pricing Program, offering discounts on items across the website, lowered pricing on engraving and matching sets, free shipping within the continental USA, and a rebate program based on sales volume over a calendar year.

“It’s an exciting time in our company. The past few years have been banner years for us, and we are looking to expand our foothold in the industry by offering funeral homes and other industry professionals a one-stop shop for the items they need to best serve the families they work with, such as urns, jewelry, scattering tubes, medallions and nameplates, register and sign in books, funeral hand-outs, and much more. We look forward to growing together with our industry partners and we have plans for many more interesting programs and products to come.”

Contact info: www.Atpeacememorials.com