Offers Additional Protections for Clients

 Webster, Texas — Graystone Associates, Inc. announces the successful registration of 23 trademarks granted by the United States Patent and Trademark Office.

“We’ve worked hard and we’re proud,” said Scott Newton, Graystone Associates President. “Gaining recognition through these registered trademarks showcases their value.”

These Trademarks tie to proprietary training materials and concepts, as well as specific tools, operating methods and reporting methodology developed by Graystone Associates, Inc.

According to Mark Groeneman, Vice President and Managing Partner, “The competitive advantage our clients receive as a result of using Graystone’s training and operating concepts is undeniable. To that end, we chose to aggressively pursue protection through the United States Trademark Office. With the benefit of legal protections through trademarks, our intention is to eliminate any and all unauthorized use and plagiarism by other companies. Not only is it the right thing to do for us, it’s the right thing to do for all of our clients,” said Groeneman. “We are grateful and honored to offer this added value.”

Graystone Associates, Inc. — registered trademarks:

  1. BENEFITS LANGUAGE®
  2. CARE CONTACTS®
  3. CHOICES RELATED TO PAYMENT®
  4. CREMATION RESEARCHER®
  5. CREMATION SELF DIRECTED®
  6. CYCLE OF EXCELLENCE®
  7. FUNERAL SERVICE RESEARCH GROUP®
  8. GRAYSTONE GREATS®
  9. GRAYSTONE OPPORTUNITY PLAN®
  10. GRAYSTONE REVENUE TRACKER®
  11. MANY, SOME AND OTHERS®
  12. MINIMALIST®
  13. NON VALUE ADDED LANGUAGE®
  14. ONE MINUTE VAULT PRESENTATION®
  15. PRICE SENSITIVE SHOPPER®
  16. SUPPORT AND FOLLOW UP®
  17. TELEPHONE MOMENTS OF TRUTH®
  18. THE INTENTIONAL CONVERSATION®
  19. UNSPOKEN NEEDS®
  20. VALUE SHOPPER®
  21. VALUE TOUCHPOINTS®
  22. VALUE STATEMENTS®
  23. GRAYSTONE ASSOCIATES®

Graystone Associates, Inc., based in Webster, Texas, provides training and business consulting services to more than 105 clients, primarily in the funeral industry. Graystone training solutions are designed to increase growth, revenue, marketshare, individual performance and overall work culture. Graystone clients are progressive, forward‐looking business owners, with funeral homes, cemeteries, cremation societies, pre‐arrangement operations, pet cremation businesses, monument companies and event centers located in the United States, Canada and Singapore.

For more information on this topic, please contact Lisa Streiff ([email protected]) or call 832‐864‐2833.