What is Homesteaders, and what product and/or service do you provide?

Homesteaders is proud to be the preferred funding provider for thousands of funeral professionals across the country who rely on us for secure funding and exceptional service. We adopt a comprehensive approach when designing our products, balancing security with profitability and offering the best fit for funeral homes, agents and client families. Our commitment to excellence is one of the many reasons we are the most often-used preneed funding company in America.

How did Homesteaders get involved in the funeral industry (History)?

Hoesteaders formed in 1905 as a fraternal society focused on providing insurance for final expenses. By 1910, we had provided secure funding for more than 20,000 members. We mutualized in 1939 into what is now known as Homesteaders Life Company and have been owned by – and accountable to – our policy owners ever since.

To date, Homesteaders has helped hundreds of thousands of families gain peace of mind through secure advance funeral plans. In more than century – through two world wars and the Great Depression – we have never failed to pay a claim.

Homesteaders has emerged as a national leader in funeral funding and is the trusted, reliable and secure choice for thousands of funeral providers across the country. We are proud to work alongside those professionals every day, helping them design a better farewell for the families they serve.

What makes Homesteaders unique?

Homesteaders is the only nationally ranked preneed provider that can boast both a sole focus on funeral service and more than a century of experience providing secure funeral funding. Preneed is all we do, and that focus ensures that our advance funeral planning solutions truly work for funeral professionals, agents and consumers.

Our industry-leading account executive program ensures that every Homesteaders customer has direct, personal support from a representative who knows their business and their goals. Homesteaders’ investment in smart technology solutions like eFuneral’s online sales and lead generation tool and Domani’s text-based family follow-up program sets us apart from other providers. Our reliability, coupled with innovative and creative marketing and operational solutions, gives our customers a competitive edge, helping them increase market share and safeguard future business.

What are the benefits to funeral homes using Homesteaders?

For Homesteaders, being a good, long-term partner to our funeral home customers starts with offering the highest standard of customer service at every touchpoint. From agent on-boarding to new business issue, phone support and claims, our service teams provide the very best to our customers – in person, on the phone and online. It’s one of the many reasons we have a 99% customer satisfaction rating year after year.

Our customers benefit from more than a century of experience in the funeral space, coupled with the proactive problem solving and investment in innovation that continue to position their businesses for success.

How does Homesteaders provide a solution for Funeral Homes?

We offer smart, secure preneed solutions that result from more than a century of focus on funeral funding. We also provide comprehensive marketing and operational support to grow an active preneed program, including everything from lead generation and DomaniCare’s text-based family follow up to appointment setting and eFuneral’s remote preneed sales engine. Our solutions all center around a robust CRM, custom-built through Salesforce. Homesteaders’ products and services are fully integrated, helping providers ensure a better farewell for the families they serve.

How would a funeral home contact Homesteaders for more information on your products?

Our account executives can provide additional details about our products and services, starting with a free, comprehensive market analysis. To connect with your local representative, visit homesteaderslife.com/account-executives.